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Coffee Shops

12 Jan

A little project looking at how coffee shops market themselves. What goes on the shop front? How is coffee marketed actually on the building? More tellingly though, what do coffee customers notice about the shop fronts? How much of an effect does the shop decor have on people’s decision to go there?

This is a work in progress – I would love to get people to send me a picture of their favourite coffee shop and give me a short sentence about why they like it. I will update this page as I receive more pictures. If you’d like to contribute, I’d be eternally grateful. Please email your pics to drcoffee@live.co.uk. I won’t publish anyone’s names if you don’t want me to, just say in your email if you want to stay anonymous.

Here’s a few I’ve received so far. Analysis will follow!

Esquires, Durham: "Spiced Apple punch = nom nom. They also have free newspapers!" - Richard, Durham

Gusto Italiano, Sheffield. "There are two reasons why I go here: the coffee and the service. Both very good." - (Ol, Sheffield)

Beckett's, Skinner Street, Whitby. "We looked everywhere for a coffee shop that delivered a proper espresso - bingo! The service was friendly with smiles and faultless." (J.C., Whitby)

Afternoon Tease, Parkgate, Darlington. "I like the tea, hot chocolate, and soup, and the fantastically friendly atmosphere combined with their love of books and writing." (Chelle, Hartlepool) "It frakkin' ROCKS!!" (Dave, Darlington)

 
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Posted by on January 12, 2011 in Uncategorized

 

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